Grow Local SEO

Field guide

SEO Checklist for a Website Rebuild

Use this website migration checklist to preserve important URLs, validate new pages, and test inquiry delivery.

01

Inventory URLs first

Export important pages from Search Console and backlink tools if you have access. Mark pages that bring visits, links, or qualified inquiries.

02

Map the moves

Keep strong URLs where practical. Use permanent redirects to close matches when paths must change. Update navigation and internal links to the new destinations.

03

Check the new pages

Review titles, headings, canonicals, image descriptions, and rendered content. Check the live build for unintended indexing restrictions.

04

Test lead delivery

Send a clearly labeled test inquiry. Confirm that the form shows the right status and the intended recipient receives it.

05

Watch the release

Submit the sitemap in Search Console and inspect key URLs. Watch crawl errors, clicks and inquiries after launch. Google’s site move guide ↗

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