01
Choose content you can sustain
Build a repeatable set of topics from completed work, seasonal questions, and the things customers ask before hiring.
Social media
Social media marketing for Hawaiʻi businesses
Help people understand your work and find a useful next step when they discover your business through social media.
02
Use approved assets
Confirm permission for customer photos, project imagery and testimonials. Make captions useful and provide accessible descriptions when appropriate.
03
Connect posts to a customer action
Point to a relevant service page, quote form, or appointment page when it helps a reader take the next step.
04
Review engagement and inquiries
Track which topics draw useful questions and referrals. Use what you learn to refine the mix and update related website pages.
Frequently asked
Good questions to start with.
Does social media replace my website?
Social can help people discover your work. Your website gives them a stable place to compare services, confirm coverage, and contact you.
Start here